THE RISE OF THE AFRICAN SUPERFOODS

From kale to quinoa to goji berries, more and more of us are constantly on the lookout for ways to eat ourselves healthy. But as the search for the so-called “superfoods” intensifies, many health food fanatics are now increasingly turning to nutrient-packed products originating from Africa.

 

The latest craze is the baobab — known as “Africa’s superfood,” the sugar-free fruit is making its way into the mainstream thanks to its high levels of antioxidants, calcium, vitamin C and potassium.

 

But it’s not just the baobab. For millennia, the continent’s fertile lands have provided a bountiful supply of indigenous plants for food and medicine. Harnessing years of shared knowledge passed down through the generations, savvy foodies with an eye for business are now using local produce to create healthy dishes — and make a fortune in the process.

 

Rising in popularity, African superfoods are not just staying inside the continent’s borders. Shrewd business minds are taking them out of Africa and putting them in supermarkets across the world.

 

(Source: CNN)